Being a frequent flyer, I typically do one of the two things once I board the flight. Either I immediately go off to sleep as I most of the times have a piled up backlog of sleep or I turn on the entertainment system if there is one to catch up on some movies. With all due respect to the need to know the safety process, I hardly remember paying any attention to the same lately.
Recently when I traveled by Qatar airlines, however I was in for a pleasant surprise. These guys have some kind of an alliance with FCB which is Football Club Barcelona. To be frank I had no idea what FCB meant. But my son knew it when I mentioned this to him later and also that they wear jersey that has Qatar Airways on it.
The kind of film on safety instructions these guys have come up with is so interesting and visually appealing to watch, I watched it all 4 times during my 4 flights :) The relation they drew with football and safety procedures was just awesome. For e g a player getting a call on field and everyone reminding him to switch it off, embracing the lower position in case one feels uncomfortable linked to penalty shootout, red card shown to smoking and so on. The best was the ladies gasping for breath when they see their favorite handsome FCB player waving to them, and the process of putting the oxygen mask explained!
This is where you can see it yourself without flying by Qatar airways.
Isn't this what user experience all about. Making things as dry as the safety instructions meaningful. Kudos to the team who conceptualized it.
I am really excited about the future of learning, the way the online learning is being gamified, the apps that are coming up for kids to learn various subjects through simulations including 3D, I feel happy days lie ahead for our smarter next generation!
Can't resist writing about TCS Game On before closing the blog. It was a game development contest held by TCS for college students.
The students created some serious games and those sound very interesting. The future is bright indeed!
Recently when I traveled by Qatar airlines, however I was in for a pleasant surprise. These guys have some kind of an alliance with FCB which is Football Club Barcelona. To be frank I had no idea what FCB meant. But my son knew it when I mentioned this to him later and also that they wear jersey that has Qatar Airways on it.
The kind of film on safety instructions these guys have come up with is so interesting and visually appealing to watch, I watched it all 4 times during my 4 flights :) The relation they drew with football and safety procedures was just awesome. For e g a player getting a call on field and everyone reminding him to switch it off, embracing the lower position in case one feels uncomfortable linked to penalty shootout, red card shown to smoking and so on. The best was the ladies gasping for breath when they see their favorite handsome FCB player waving to them, and the process of putting the oxygen mask explained!
This is where you can see it yourself without flying by Qatar airways.
Isn't this what user experience all about. Making things as dry as the safety instructions meaningful. Kudos to the team who conceptualized it.
I am really excited about the future of learning, the way the online learning is being gamified, the apps that are coming up for kids to learn various subjects through simulations including 3D, I feel happy days lie ahead for our smarter next generation!
Can't resist writing about TCS Game On before closing the blog. It was a game development contest held by TCS for college students.
The students created some serious games and those sound very interesting. The future is bright indeed!
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